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18 October, 01:49

The owner of a shopping mall wishes to expand the number of shops available in the food court. He has a market researcher survey the first 120 customers who come into the food court during weekend morning to determine what types of food the shoppers would like to see added to the food court. What is the cause of bias? Nonresponse, sampling bias, or response bias. Which suggestion of the 3 would be the best remedy to the problem? Ask customers throughout the day on both weekdays and weekends. Reword the question so that is balanced or increase the sample size so that more people respond to the question.

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  1. 18 October, 04:52
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    Reword the question so that is balanced or increase the sample size so that more people respond to the question.

    Step-by-step explanation:

    Given that the owner of a shopping mall wishes to expand the number of shops available in the food court. He has a market researcher survey the first 120 customers who come into the food court during weekend morning to determine what types of food the shoppers would like to see added to the food court.

    This has sample bias.

    Because first 120 customers may not represent the entire population of all customers. There may be bias in selecting the weekend morning.

    So this is sampling bias.

    Remedy would be

    Reword the question so that is balanced or increase the sample size so that more people respond to the question.
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