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16 May, 13:49

If San Francisco accounts for 1.24 percent of total U. S. population, and has 1.43 percent of total U. S. laundry detergent sales, what is the CDI for this market? Also, what does this index mean? Remember the convention for CDIs and BDIs-they are expressed as whole numbers.

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  1. 16 May, 14:42
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    Answer: CDI: 1.43/1.24x100 = 115 What does this index mean? Good market potential.
  2. 16 May, 17:30
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    CDI: 1.43/1.24x100 = 115 What does this index mean? Good market potential.
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