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21 September, 09:05

According to the anthropologist paco underhill, what factor most influences u. s. shoppers' positive or negative experiences?

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  1. 21 September, 09:44
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    I believe the asnwer is: The spatial organization of a store.

    Spatial organization refers to the way the store arrange their products. According to the research, consumes positive experiences would be much more likely to be created in shopping environment where there is a clear space that separates each category of product.
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