Which of the following is a quantitative forecasting method? A. jury of executive opinion B. sales force composite C. exponential smoothing D. market survey

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29 January, 18:24

Which of the following is a quantitative forecasting method? A. jury of executive opinion B. sales force composite C. exponential smoothing D. market survey

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Gia Orozco · Answer 1

C. Exponential smoothing is a quantitative forecasting method.

Explanation:

Quantitative refers to a measurement of something by its amount, more than its quality.

A quantitative forecasting method is a technique used to try to make various predictions about the future through numerical analysis.

Exponential smoothing is a technique in which older data is given less weight, while newer data is given more weight. The weight refers to its priority so the older the data is, the less important it is. This is an example of a quantitative forecasting method since it is focusing on the quantitative part of the data.