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3 December, 05:24

Tasha loves to shop at Macy's. She can scan Jessica Simpson bar codes with her BlackBerry app and check prices and availability in Macy's and other stores at the same time. To which shopping segment does Tasha belong?

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  1. 3 December, 07:58
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    omni-channel shoppers

    Explanation:

    Omni - channel shoppers -

    These are the type of people, who shop from all the available sources possible, is referred to as omni - channel shoppers.

    The sources can be online as well as offline, by comparing the prices for better deal.

    Hence, from the given scenario of the question,

    Tasha is a omni-channel shopper.
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Home » Social Studies » Tasha loves to shop at Macy's. She can scan Jessica Simpson bar codes with her BlackBerry app and check prices and availability in Macy's and other stores at the same time. To which shopping segment does Tasha belong?
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