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30 October, 19:20

8. The Mosquito No Company claims that its electronic mosquito device will "eliminate all mosquito problems within a one-half acre area." Actually, the device will only work if there is no standing water on the half acre. Explain how the FTC will evaluate this advertising for deception.

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  1. 30 October, 22:43
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    The FTC will evaluate this advertising and likely determine it deceptive for failing to disclose that the claim only applies to areas where there is not standing water.
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