Think about the items and services that you and your family buy or consume. What causes you to pay the prices that you do for these goods and services? What determines the price that's on the price tag? What goes into determining, or setting, that price? Consider all the possible elements that could influence the prices you pay.

If the price on item is cheap and it looks like something they need or want, they will probably buy it. Its like if you see a pack of 20 cookies for 1 or 2 dollars, the customer would probably purchase those cookies because they are cheap and something they could try out. Another reason for people buying items could be that that item is a necessity. If they need a router for internet connection, they will go and buy it. Or if they need a new phone because their old one broke down, most probably they will make that purchase. Another reason could be that they just want to buy something for fun. If a person wants to play video games they might go to best buy and buy a ps4.