Bjorn felt that the focus groups did not give him enough quantitative information to make a decision, so he directed his managers to conduct surveys online and look for secondary research. Which characteristic of Big Data is Bjorn trying to achieve?

Select one:

a. veracity

b. velocity

c. volume

d. variety

e. value

Question

Business

Tamia Brennan

1 June, 19:56

Bjorn felt that the focus groups did not give him enough quantitative information to make a decision, so he directed his managers to conduct surveys online and look for secondary research. Which characteristic of Big Data is Bjorn trying to achieve?

Select one:

a. veracity

b. velocity

c. volume

d. variety

e. value

+4

Answers (1)

Know the Answer?

Naima Compton · Answer 1

Answer:A

Explanation:

Veracity : This simply means conformity with truth or facts. Since Bjorn felt that the focus group did not give him fact, he would hereby, adopt veracity to achieve his secondary research.