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13 March, 00:17

Viewers of the World Series are likely to see ads for beer and cars, and viewers of the Academy Awards broadcast are likely to see ads for clothing and hair care products, due to

A. cultural expectations.

B. male domination in corporate boardrooms.

C. differing demographic data for potential and past viewers.

D. marketers' general perceptions.

E. multiyear advertising contracts that cannot be broken.

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  1. 13 March, 02:53
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    Viewers of the World Series are likely to see ads for beer and cars, and viewers of the Academy Awards broadcast are likely to see ads for clothing and hair care products, due to;

    C. differing demographic data for potential and past viewers.

    Explanation:

    Marketing is the selling of a product by the use of various channels to improve a company's market share. An aspect of marketing is advertising. Advertising is the use of visual and audio material to promote a product for commercial purposes. Research has shown that effective advertisement campaigns often translate to increased demand for advertised products. When companies increase the sale of their products, there is a huge potential in increasing the company's profit margins. The major aim of most companies in commercial business is to increase their profit margins since this is what is considered as success in commercial business.

    Before deciding to produce an advertisement there are many factors that need to be considered. An example is to analyse the demographic data. Demographic data is information that is characteristic about a certain group of people. In our case, advertisements usually target a given audience based on age, income levels, and gender. Viewers of the world Series are mostly of the male gender so it would be advisable to run advertisements that appeal to that group.
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