A brief overview of your company's strengths, weaknesses, opportunities, and threats is called a

branding strategy.

financial evaluation.

paranoid scenario.

situational analysis.

situational analysis.

The correct answer to the question is (D) situational analysis.

Situational analysis is a group of methods that managers in an organization will use to analyze an organization's internal and external environment - which includes understanding the organization's capabilities, customers, and business environment. The most famous of this is the example mentioned in the question: the SWOT (strength, weakness, opportunity, and threat) analysis.