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18 May, 04:35

What are the concepts of dynamically continuous innovation and discontinuous innovation? Can you share examples to illustrate them in action?

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  1. 18 May, 06:10
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    Explanation:

    Dynamically continuous innovation:

    - Falls in between continuous and discontinuous innovation.

    -Changes in customer habits are not as large as in discontinuous innovation and not as negligeble as in continuous innovation.

    best example can as simple as transformation in Television. New HD TVs have flat panels, wide screens and improved performance The Added features are considered dynamically improved.

    Discontinuous innovation:

    - discontinuous innovation comprise of new to world product only so they are discontinuous to every customer segment.

    - these product are so fundamentally different from the the product that already exist that they reshape market and competition.

    For example - the mobile and the internet technology are reshaping the market through regular innovation and change.
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