Researchers have just discovered a new drug to cure acne, but it has an 80 percent failure rate. according to the framing effect:

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Social Studies

Fernanda Wright

10 November, 05:22

Researchers have just discovered a new drug to cure acne, but it has an 80 percent failure rate. according to the framing effect:

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Willow Dickson · Answer 1

Using the framing effect, people will be wary to try a drug that has such a high failure rate. They will feel that, since the failure rate is 80 percent, that it will have little to no benefit and will look for some other treatment that has a higher success rate.